This guide describes how HIPAA relates to healthcare organizations’ use of CRM software, and how these businesses can ensure compliance with the cybersecurity requirements of the law.Healthcare organizations use CRM software for monitoring patients, billing, streamlining internal workflows, reporting, and finding new patients.Because they store sensitive information on patients, all healthcare CRMs must comply with HIPAA.When choosing a HIPAA-compliant CRM, you should look for data […]

Although many financial planners and money managers advise against borrowing from your 401(k), there are some pros of doing so: You don’t have to apply. Because you are borrowing money from your own retirement savings account, there is no loan application to fill out. Nor do you have to provide reams of documents, a business plan or other paperwork, all of which are required for […]

If you’re thinking about borrowing from your 401(k), consider the pros and cons first.Borrowing against your 401(k) is generally frowned upon, but in some circumstances, it can make sense.When you take out a loan from your 401(k), you don’t have to fill out a lengthy application, the interest rate is typically lower than it is for a personal loan or business loan, and there aren’t […]

Building a sales pipeline can help you understand how your customers interact with your brand and products or services.A sales pipeline describes the process a prospect goes through and how your sales and marketing team engages with them at each stage.Sales pipelines are different than sales funnels, which describe a customer’s journey from first encountering your brand to making a purchasing decision.Both processes are important […]

A standard sales pipeline includes the following five stages: Lead generationQualificationConsultationProposalSaleYou should customize your sales pipeline to suit your organization and business model, though it is useful to have a baseline standard from which to start – future iterations of your sales pipeline can be altered to suit your unique circumstances. Lead generationThe first stage is when your company is actively looking for potential customers. […]