Month: November 2020

November 16, 2020

What’s the Difference Between A Sales Pipeline and A Sales Funnel?

Building a sales pipeline can help you understand how your customers interact with your brand and products or services.A sales pipeline describes the process a prospect goes through and how your sales and marketing team engages with them at each stage.Sales pipelines are different than sales funnels, which describe a customer’s journey from first encountering your brand to making a purchasing decision.Both processes are important […]